About Fran
Fran is from Canoas (Rio Grande do Sul/Brazil) and has
a professional journey marked by her passion and dedication to design and art. Her journey began in 2009 when she decided to study Web Design. In a short time, she was already immersed in the job market, applying the knowledge she had acquired and standing out for her skill and dedication. Seeking to expand her skills, she decided to pursue a degree in Multimedia Production, diving even deeper into the creative universe and accepting a new challenge: Art Direction.
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For ten years, she dedicated herself intensively to Art Direction, refining her skills and accumulating experience in various projects. Her artistic vision deepened, and the constant pursuit of creative and innovative solutions kept her motivated and in a state of continuous evolution.
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After years of working in Art Direction, she felt the need
to redirect her career and found her true fulfillment in UX Design. This field allows her to combine her creative passion with the search for solutions that positively impact the user experience. She feels fulfilled by creating experiences that make a difference in people's lives, blending her vast knowledge of design with a human-centered approach.
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In addition to her professional career, she is a true art enthusiast and dedicates her free time to hobbies such as painting, ceramics, and video editing. These activities help her explore her creativity in various ways, always keeping her connected to her artistic essence.

Digital capabilities
Brand capabilities
Clients & Collabs
Websites
Ios and Android apps
Strategy
Research
Figma
HTML
CSS
Art director
Campaigns
Identity
Positioning
VÃdeo
Photography